Senior Paid Acquisition Specialist

About the Job

We are a funded, growing startup in the EdTech space. Today, we teach children how to code. Bloomcoding reimagined what it means to engage students, so we created a unique learning experience. Our students learn how to code by developing Virtual and Augmented Reality games.

We operate in Romania, Bulgaria and Poland, teaching more than 1100 children, and we are getting ready to expand to 15 more countries.

We are looking for a hands-on Senior Paid Acquisition Specialist, that will be responsible for a seven figure ARR number, to join a team of 56 heroes, to own our performance marketing in multiple countries. You will manage large budgets, build a team behind you, and work closely with the Head of Growth and C-level suite to deliver demand for exponential growth.

Required skills & qualities

  • 3+ years of experience in Performance Marketing with a strong focus on Facebook and Google, preferably in B2C.
  • Agency background is beneficial.
  • Vast experience creating campaigns; composing audience targeting strategies, generating ad copy and creatives, and optimizing for increased ROAS.
  • Experience with remarketing and retargeting (Facebook and Google)
  • Data is your daily food and you have strong experience in analytical tools, whatever they be.
  • Some basic coding skills are a strong plus, to execute technical site developments and optimizations, mainly related to tracking and A/B testing.
  • Independent, responsible person. No micro-management expected. Carry your own weight and be a reliable partner.
  • A personality that thrives with challenges and is driven to find solutions.
  • Outstanding over-communicator skills.
  • You have a strong business mindset and want to be the reason for going to Series A and beyond.
  • Graphic design and video editing skills are a strong plus.
  • Besides English, fluent in Romanian, Polish or Bulgarian.

General Responsibilities

  • Set up, execute & optimize hundreds of paid marketing experiments to drive traffic to our websites. Drive campaigns from planning, execution, to tracking, budgeting and optimization, to effective scaling.
  • Execute with a holistic approach, building and testing new funnels and landing pages. Optimize ad delivery and langing page conversions. Strive to outperform yourself in CAC and other key metrics.
  • Improve the tracking infrastructure and execute remarketing campaigns on multiple platforms.
  • Collaborate with content, design and growth teams to guide campaign execution. But full-stack orientation with knowledge in design will highly optimize the way you execute campaigns. Generating ad creatives on your own and being able to fully deliver a paid campaign from start to finish is something we value.
  • Build & maintain analytics dashboards for high-quality, granular level reporting on performance. Recommend on strategy, discover new opportunities, identify blockers.
  • Interview, hire, manage & coach junior paid acquisition roles to help you scale into more geographies.

Why Bloomcoding

  • A fulfilling job with a social impact. Your actions will literally lead to thousands of lives changed forever.
  • Opportunity to grow together with the startup, to Series A and beyond, making a life-changing impact on your professional reputation
  • An insane learning curve, with great challenges thrown at you. This is not netflix and chill, but sweating in the gym.
  • You will be part of a team of awesome, diverse, top-performing individuals.
  • Discounts on our services for family and friends
  • Market level salary.
  • Stock options package.
  • The position is entirely remote, you can work from wherever.
  • Flexible working hours: you set your own schedule.

Apply here to join us on the path of becoming a Unicorn https://airtable.com/shrFxZePXcsuaY9Mb!


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